Only a few brands boast a sub-cultural heritage comparable to Zoo York. Established by a crew of passionate skaters in New York City in 1993, it was the first major East Coast skate company.

 

A source of pride for NYC skaters, who were more into hip-hop and graffiti than the punk and surfing preferred by their west-coast counterparts. Zoo York was different. The team starred iconic riders such
as Harold Hunter and Jert Pand… the skate videos were edited to Ghostface Killah freestyles, and iconic print ads celebrated the art of graffiti legends like Futura – all of which made for a uniquely disruptive charisma that went global in the 90s.

 

Today’s Zoo York line features classic skate aesthetics as well as workwear-inspired pieces. Enriched with the brand’s original NYC street culture flavour, skateboarding’s undeniable mystique and the
timelessness of premium workmanship, Zoo York is back! And forever: unbreakable.